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I-Meta Yandisa Izihlungi Zokuqukethwe Kubantu Abasha Emhlabeni Wonke Ngemuva Kwengcindezi Yezomthetho

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I-Meta Yandisa Izihlungi Zokuqukethwe Kubantu Abasha Emhlabeni Wonke Ngemuva Kwengcindezi Yezomthetho Image by Artapixel

I-Meta iqale ukunweba emhlabeni wonke izilungiselelo zokuqukethwe kuma-akhawunti entsha ku-Instagram, Facebook, no-Messenger, kusho inkampani ngoLwesibili (2). Lolu hlelo, olwaluvivinywa emazweni athile kusukela ngo-Okthoba wonyaka odlule, luhlose ukuqinisekisa ukuthi abasebenzisi abasha bathola okuhlangenwe nakho okufanele iminyaka yabo. Inkampani iphinde yembula isici esisha ku-Instagram ukuvikela intsha ekuboneni uhlobo olufanayo lokuqukethwe kaningi. Lolu shintsho luza phakathi nengcindezi ekhulayo yezomthetho nezilawuli mayelana nemiphumela yezinkundla zokuxhumana entsheni.

Izilungiselelo Ezijwayelekile Nohlelo Oluqinile

Izilungiselelo ezintsha, ezibizwa ngokuthi 13+, zihlunga okuqukethwe okuthathwa njengokungafanele entsheni futhi ziba yinto ejwayelekile kuwo wonke ama-akhawunti alolu hlobo. I-Meta ibike ukuthi inketho enzima kakhulu, ebizwa ngokuthi “Okuqukethwe Okulinganiselwe”, izotholakala ku-Facebook no-Messenger kulo nyaka. Lesi silungiselelo sinikeza okuhlangenwe nakho okuvinjelwe kakhulu, kuvinjelwe ukufinyelela ezinhlotsheni ezithile zokushicilelwa. Inkampani igcizelele ukuthi lesi sinyathelo sihlose ukuvikela izingane ekuxhumaneni nezinto ezingafanele ezinkundleni zayo.

Uvivinyo Ku-Instagram Lokwehlukanisa Okuqukethwe

Ngesikhathi esifanayo, i-Instagram ivivinya isici esisha esihloswe ukwehlukanisa okuqukethwe okuboniswa entsheni. Leli thuluzi lakhelwe ukuvimba intsha ukuthi ingaboni inani elikhulu lezinhlobo ezithile zokushicilelwa, kukhuthazwe i-feed elinganiselayo. I-Meta ivumile ukuthi izihloko ezithile, njengezondlela, ukuphakamisa izinsimbi, noma amacebiso okubhekana nokukhathazeka, zingaba usizo, kodwa akufanele ziboniswe kaningi. Inkampani iphikelela ukuthi kudingekile ukulinganisa lezi zihloko nezinye izinhlobo zokuqukethwe.

Ingcindezi Yezomthetho Nesixwayiso Sabatshalizimali

Lesi simemezelo senzeka emasontweni ambalwa ngemuva kwecala eliwumlando e-Los Angeles. NgoMashi 25, ijaji lathola ukuthi i-Meta no-Google babenganaki ngokudala izinkundla zokuxhumana ezilimaza intsha. Inkantolo yanikeza isinxephezelo esihlanganisiwe sama-$6 million kowesifazane oneminyaka engu-20 owayethi waba umlutha wezinkundla zokuxhumana eseyingane. Ngo-Ephreli, i-Meta yayivele ixwayise abatshalizimali ukuthi ukusabela kwezomthetho nezilawuli e-European Union nase-United States “kungathinta kakhulu ibhizinisi lethu nemiphumela yethu yezezimali.” Lesi simo sobungozi manje siyagcwaliseka ngokunwetshwa kwezinyathelo zokuvikela.

Ukulinganisela Phakathi Kokusebenza Nokuchayeka

Inkampani igcizelele ukuthi okuqukethwe mayelana nempilo yengqondo nenhlalakahle kungaba usizo, kodwa kudinga ukulinganisela. “Siyavuma ukuthi okunye okuqukethwe — njengokushicilelwa mayelana nezondlela, ukuphakamisa izinsimbi, noma ukubhekana nokukhathazeka — kungaba usizo, kodwa kufanele kulinganiswe nezinye izinhlobo zokuqukethwe, kunokuba kuboniswe kaningi,” kusho i-Meta. Lesi sikhundla sibonisa umzamo wokuphendula abagxeki ngaphandle kokuqeda ngokuphelele izinto ezithathwa njengezibalulekile. Ukusebenza kahle kwamathuluzi amasha, nokho, kusazovivinywa ngokoqobo.

Umbono we-The Premise News: Ukunwetshwa komhlaba wonke kwezihlungi kuwukuphendula okuqondile kwe-Meta ekuhlolweni okukhulayo kwezomthetho nezilawuli, kodwa akuxazululi ukungqubuzana okuphakathi kwemodeli yayo yebhizinisi esekelwe ekusebenzelaneni nokuphepha kwentsha. Isinxephezelo sama-$6 million ecaleni lase-Los Angeles, nakuba sincane ngezindinganiso zezinkampani ezinkulu zobuchwepheshe, sibonisa ukuthi izinkantolo seziqala ukuthwesa izinkundla umthwalo womonakalo oqondile. Okusemgqeni ukuthembeka kwezithembiso zokuzilawula — uma izilungiselelo zingenwa kalula noma zinganele, ingcindezi yemithetho enzima kufanele ikhule. Ezinyangeni ezizayo, kubalulekile ukubheka ukwamukelwa kwesici “Okuqukethwe Okulinganiselwe” ku-Facebook no-Messenger, kanye nemiphumela yokuvivinywa ku-Instagram. Isivivinyo sangempela, nokho, ukuthi i-Meta izokwazi yini ukunciphisa ukuchayeka okuphindaphindiwe ngaphandle kokulahlekelwa yisikhathi sokusetshenziswa okusekela imali yayo yokukhangisa. Ukungqubuzana phakathi kokuvikela intsha nokugcina ukukhula kwezezimali kuseyinselele enkulu engaxazululwa yenkampani.

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